As a Marketing Strategist, I developed a range of bold, on-brand visuals for both marketing and merchandise. I created playful, themed graphics such as the Barbie Brunch promotional artwork and the Barbie-inspired crab illustration, blending pop-culture elements with Jimmy’s iconic identity. I also designed product-ready assets including Lianna’s Pink Lemonade sticker, Jimmy’s Halloween sticker, and the Shrimp Skillet graphic—each crafted with strong color stories, clean layout design, and a polished aesthetic. These deliverables were designed for use across social media, print, packaging, and promotional campaigns, elevating the brand’s visual presence with cohesive and eye-catching design work